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A-SET Training & Research
Institute (AST&RI)
Uday Kumar Vaish
Director, A-SET Training & Research Institute
A-SET Training & Research Institute, India’s leading training & research institute, is fully integrated Computer Hardware, Networking and Telecom Technology Company providing job-oriented courses along with Job guarantee courses. International certifications courses like MCSE, CCNA, CompTIA A+, Network+ and Red Hat Linux, Security+ etc are offered here. Situated in New Delhi, AST&RI has a successful track record of more than 20 years with thousands of students already passed out and placed in almost all the IT industries of country and abroad. The company is now seeking franchisees in order to reach out to large talent
pool in the country and abroad.
Franchise Facts
Investment: Rs 7-20 Lakhs
Space Requirement: 800-1500 sq. ft.
No. of Outlets: 15 franchised centres and one
company-owned centre
Franchise Fee:
Metros – Rs 4 Lakhs
A- category – Rs 3.5 Lakhs
B-category- Rs 3 Lakhs
C- category- Rs 2.5 Lakhs
Franchise Opportunity: Plan to open more than
100 centres across India in the next one year
ROI: 100% within fi rst year
Break-even Period: Within 5-6 months or 40-45
Students
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Aadyant Education Pvt. Ltd.
Devendra Gaur
CEO, Aadyant Education Pvt. Ltd.
Aadyant Education Pvt. Ltd. (AEPL) is where education is more than imparting knowledge. Inspired by globally accepted UK Early Learning Goals and project based learning of India, AEPL’s goal is to provide a rich and carefully resourced learning environment to stimulate learning and development of young children aged 18 months to fi ve years. Following the approach of think while playing, the curriculum focuses on inquiry based learning. The company is committed to the concept of “Sharing knowledge, sharing success.” As an Aadyant Franchisee, the partner becomes a part of the team that is focused on supporting business with the best approach. Staff training at all levels is imparted by the company with right tools. The constant upgradation on systems with the best available international concepts and fi ne tuned tools will ensure the success in the project.
Franchise FactsInvestment: There are three basic models and
one exclusive model. The investment for basic
models range from Rs 25 lakhs to Rs 1 crore.
Space Requirement: 2500 sq. ft. and above
No. of Outlets: One company-owned outlet in Delhi
Franchise Fee:
Area with 2500 sq ft plus: Rs 3 lakhs
Area with 4500 sq ft plus: Rs 5 Lakhs
Area with 6500 sq ft plus: Rs 8 lakhs
Exclusive Model: Rs 25 Lakhs
Franchise Opportunity: Plan to open 500 outlets
in the next 5 years pan-India.
ROI: Area with 2500 sq ft plus: 290 % in 5 years
Area with 4500 sq ft plus: 300 % in 5 years
Area with 6500 sq ft plus: 292 % in 5 years
Break-even Period: 13-15 months
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BIG V
Hemant Hajare
MD, BIG V
BIG V is virtually the ‘BUSINESS OF VOICE’ and through their telecom services they provide utilities for enterprises belonging to each and every sector from small to medium enterprises, from government to private sectors, political parties and politicians, retailing to real estate sector and corporates to small traders as well. Unlike other mediums where the involvement of cost expenditure is way too high than what one gets in return, BIG V’s YOCC (Your Own Call Centre) project is a good cost cutting tool for each and every enterprise. To keep up with its brand image and credibility of products, the company is very selective in appointing a franchisee. It asseses the capability of the person only after meeting him personally.
Franchise Facts
Investment: Rs 2-15 Lakhs
Space Requirement: 150-200 sq. ft. in any location
( non-prime )
No. of Outlets: One franchised outlet in Pune
Franchise Fee: Nil
Franchise Opportunity: To appoint 100 franchisees
across India in one year
Break-even Period: 6-8 months
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Brownie Cottage
Brownie Cottage – India’s only retail brand in Brownies, was started two years back to provide the authentic Brownie experience to discerning Indian taste buds. Initially they entered into exclusive agreements with several up-market restaurants in Mumbai to include the brownies on their menu. Encouraged by the feedback from discerning diners, Brownie Cottage then moved on to introducing their own brand and outlets. Following the success of their branded outlets, Brownie Cottage has elevated Brownie to a new level and has placed it in the preference list of the sweet - buyers. Apart from the conventional walnut topping, the brand also blended an array of confections with yummy squares to whip up some real innovative gourmet brownies that include Choco chips, coffee, cashew rock, almond rock and caramel. Enthused by the success in Mumbai, the brand is now ready to move into other major cities through the franchise route by providing options that will suit the small business format.
Franchise Facts
Investment: Rs 3.5-Rs 4.5 Lakhs depending on
the area, location and city.
Space Requirement: Maximum 25-35 sq. ft.
No. of Outlets: 4 franchised and 7 companyowned
outlets.
Franchisee Fee: No separate franchise fee
.
Franchise Opportunity: Have aggressive expansion
plans in Delhi NCR region via franchisee
route and through company owned outlets. Hyderabad
and Kolkata are next on the radar.
ROI: About Rs 25000 to Rs 40000 per month.
Break-even Period: One Year.
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Boyner Clinic
Ranjana Walia
Director-Marketing, Boyner Clinic
Boyner Clinic, a leading specialist in diagnosis of foot problems and production of thermoformed planter in-soles has brought 25 year old French technology to India. Launched in August 2009, Boyner Clinic is India’s fi rst specialist podiatry clinic that will create customized insoles for patients suffering from various foot ailments by a team of highly specialized domain experts including podiatrists, technicians and experienced professionals. It is now looking to expand its network through franchisees across the country. The franchisee of Boyner Clinic will have the advantage of ‘No-Competition’ as till now, no one has come up with the idea of customized insoles for the patients to check their ailments.
Franchise Facts
Investment: Rs 16 Lakhs
Space Requirement: Minimum 65 sq. mt.
area
No. of Outlets: 1 company owned clinic
Franchise Fee: Rs 25,000
Franchise Opportunity: Planning to open 50
more franchised clinics in one year in metropolitan
and A+ cities in Northern India in
the fi rst phase and later expanding to Central
and Southern India.
ROI: From 3rd month onwards, ROI will be Rs
2 lakhs per month.
Break-even Period: Taking all the eventualities
into consideration a franchisee can break
even in one year’s time.
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Chai Garam
Bhrigu Dutt
MD, Chai Garam
Chai Garam, started in 2008, is the only specialty tea brand which provides an exotic range of
freshly brewed hand-made teas. Compared to teas made by using premixes in machines or using
tea bags, their teas are prepared by hand using fresh tea leaves and spices. Their franchise model operates on two different formats – Kiosk Model and Retail Outlet. It is a self-service or take-away model where there is no seating required and the outlets are located in malls, corporate offi ces, hospitals, BPO’s / KPO’s etc.
Franchise Facts
Investment: In kiosk format simple kiosk model
requires an investment of Rs 1.1 Lakhs while
high-end model needs Rs 1.7 Lakhs of investment.
Retail outlet needs investment of Rs 3-4
Lakhs depending upon the area.
Space Requirement: For retail model about 250-
300 sq. ft to 1000 sq. ft. of area is required while
for the kiosk the area required is just 6ft.x 6ft.
No. of Outlets: 6 franchise outlets in Delhi-NCR
region and 1 company-owned outlet.
Franchise Fee: The Company charges 13 % of
sales as franchise fee. The franchisee pays a
fi xed deposit of Rs 1 Lakh for retail format and
Rs 50,000 for kiosk format.
Franchise Opportunity: Opening 20 new outlets
ROI: 40-50 % depending on location
Break even Period: About 6 months for kiosk
format and 10-18 months for retail format depending
on the location.
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Chicken on the GrillTM
Pat Smoker
CEO, Chicken on the GrillTM
Chicken on the Grill, that began with a small takeout restaurant in Gap, Pennsylvania, USA, is a restaurant that prides itself on serving “real food”, not fast food. The restaurant sells authentic American food that’s freshly prepared and healthy including a variety of fresh chicken, french fries and other side dishes. All herbs, spices, french fries and more, will be directly imported from the USA. As a support to its franchisees, the brand will be establishing a Training Centre in India where qualifi ed instructors will train and teach employees on food handling methods prior to opening the franchise store. In addition, they will also have quality control personnel, who will assist in all aspects of the running of the franchise. The brand is now ready to establish a number of Chicken on the Grill restaurants throughout Bangalore followed by other cities in India through franchise partners.
Franchise Facts
Investment: Rs. 50 Lakhs including Franchise Fee
Space Requirement: 1500 sq. ft. to 2000 sq. ft.
No. of Outlets: Nil
Franchise Fee: Included in the Investment
Franchise Opportunity: Plan to open 30 outlets
in 3 cities in one year beginning with Bangalore
and followed by Hyderabad and Chennai. Further,
plan to open 100 outlets over the next 5
years all over India.
ROI: 30-35 %
Break-even Period: Each outlet should breakeven
in 15 months time.
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Chutneez
Chutneez is a concept of fi ne dining restaurants with a bar lounge. It is a melting pot of various culinary traditions of India viz. Avadhi, Hyderabadi & Peshawari. It also incorporates a smattering of Chinese cuisine presented in the Indian “ishtyle”. The Chutneez experience begins with a
kaleidoscope of ‘12’ Chutneez served complimentary to guests. Chutneez is expanding by means
of franchises being offered to capable & food enthusiastic entrepreneurs across India & abroad. The group also plans to diversify in the fi eld of FMCG products by launching their own brand of more than 50 types of packaged Chutneez, Pickles, Jams, Marmalades, etc. in the Indian markets. These products will be exclusively retailed
through their network of restaurants.
Franchise Facts
Investment: Rs. 20-25 Lakhs plus Bar license fee
[optional]
Space Requirement: 2000 sq. ft. to 3000 sq. ft.
No of Outlets: 3 company-owned outlets
Franchise Fee: Rs. 7.5 Lakhs
Franchise Opportunity: To open 40 Outlets by
2010 end
Profi t Margin : About 30%
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Desmat Cartridge Xpress
Ashish Gupta
MD, Desmat Cartridge Xpress Rational Business Corp. (P) Ltd., a fast growing organization specialising in designing, manufacturing and supply of complete range of office stationery, has come up with a unique concept in the retail cartridge business format - Desmat Cartridge Xpress outlets. The company has opted for the franchise route for expansion across the country. Having started franchising in 2009, the brand has already opened 25 stores across the country while many are in the pipeline. The Desmat Cartridge Xpress store franchise opportunity offers new and existing business owners entry into the rapidly growing “Cartridge Industry”.
Franchise Facts
Investment: Rs 5-8 lakhs
Space Requirement: Minimum 150 sq. ft.
No. of Outlets: 25 franchise and 5 companyowned
outlets.
Franchise Fee: No separate franchise fee.
Franchise Opportunity: Opening 100 new franchised
outlets across India
ROI: Average 45 %
Break-even Period: 3-4 months
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Dreamz International School
Brijesh Dwivedi
Director, Dreamz International School
Dreamz … the school with difference was conceptualized by young, dynamic and successful professionals, educationists and energetic entrepreneurs with a dream of providing well defi ned education. The success of Dreams can be judged from the fact that within a period of 2 years they already have over 70 successful running franchisees
across the country. After a successful journey in preschool education, the company is now launching their new venture - Dreamz International School. This is a
Senior Secondary School based on CBSE Pattern.
Franchise Facts
Investment: Rs 25 lakhs excluding land and infrastructure
Space Requirement: Approximately 4000 sq.
mts. for metros, 1 acre for hilly regions, and 2
acres for other regions
No. of Outlets: On launch pad
Franchise Fee: No separate franchise fee. The
agreement with franchisee will be for 10 yrs after
which 50 % of initial franchise fee is charged
for next 10 yrs.
Franchise Opportunity: To have 25 centers in 1
year in all metros and big cities.
ROI: 200-250 %
Break-even Period: 2-3 yrs
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Funky Fish
Started in 1996 as side walk stalls in the street of Palma de Majorca, Spain, Funky Fish is an international franchise-based concept store which operates approximately 250 stores across 15
countries in Europe, Persian Gulf, Middle East and South Africa. The brand creates exclusive variety of fashion accessories, gift and POP items designed by an experience team of designers. The cost of being its franchisee is much less than to establish one’s own network. While Funky Fish is responsible for designs and production, the franchisee
can focus on marketing. Funky Fish – India is seeking franchisees across the country to open exclusive retail outlets. The franchise model works on 3 business options – Platinum, Gold and Silver.
Franchise Facts
Investment:
Platinum: Upto Rs 35 Lakhs
Gold: Upto Rs 30 Lakhs
Silver: About Rs 15-20 Lakhs
Space Requirement:
Platinum: 500 sq. ft onwards
Gold: 400 sq. ft onwards
Silver: 300 sq. ft onwards
No. of Outlets: Nil— two franchised outlets to
come up by December
Franchise Fee: NA
Franchise Opportunity: Plan to open 34 franchised
outlets by March 2010 in metros and
other major cities.
ROI: Platinum: 44.44 %
Gold: 34.22 %
Silver: 24.87 %
Break-even Period: The break-even for all three
franchise models is 5 months
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Institute of Finance & Management
Er. Umesh Choudhary
MD, Institute of Finance & Management
Institute of Finance and Management (IFM) is a vertical of Institute of Hardware Technology (IHT) started in January 2009. IHT was established in 1999 and from 2005 onwards, it has opted for the franchise route. Till now IHT has over 147 franchisees across 17 states in India. Since the group is into education sector, IHT has started another vertical known as IFM, under which training will be imparted on fi nancial accounting and managerial courses. There is 100 percent placement guarantee for students of both the institutes. The company has three franchise models. The ‘A’ category is for the metros and all state capitals where population is more than 10 lakhs. The ‘B’ category is for cities with a population of 5-10 lakhs while the ‘C’ category is for towns with less than 5 lakhs population.
Franchise Facts
Investment: ‘A’: Rs 10-15 Lakhs
‘B’: Rs 8-10 Lakhs
‘C’: Rs 7 Lakhs
Space Requirement:
‘A’: 1200 sq. ft.
‘B’: 1000 sq. ft.
‘C’: 800 sq. ft.
No. of Outlets: 15 franchised outlets and 2
company-owned outlets
Franchise Fee: It is included in the total investment.
The renewal period is 3 years after which
there is charge of 50 % of application fees.
Franchise Opportunity: Plan to open 50 centers
across various cities in India in one year.
ROI: 70-80 % of the investment in fi rst year
Break-even Period: 2-3 months
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Indus World School
Sujit Bhattacharyya
Director, Career Launcher India Ltd.
The Career Launcher Group is one of the premier entrepreneurial success stories in the educational sector in India. Established in 1995, CL is today well established with over 100 successful franchise partners running career launcher centers across the length and breadth of the country from Jammu to Cochin and from Kolkata to Mumbai. Career Launcher’s new venture – Indus World Schools is now seeking franchisees across the country. IWS is run by a passionate and committed group of IIT / IIM alumini. The group has 14 years of franchising experience with more than hundred happy partners that have business interests only in the educational sector.
Franchise Facts
Investment: Besides land, a franchisee requires Rs
1.5 crores to Rs 4 crores depending on the initial sq
ft of construction.
Space Requirement: 12,000 sq ft of built up area on
a minimum of 2 acres of land. In a metro, one acre is
allowed for a K-12 school.
No. of Schools: Currently, there are six World Schools
partnerships including the sign ups, while there are
fi ve schools run exclusively by the company.
Franchise Fee: Franchise License fee ranging from
Rs 7.5-15 lakhs depending on the city for a full ten
year license and support. On renewal, existing partners
will pay only 50 % of the license fee.
There is also a training fee of Rs 10 lakhs for 10 years
of training support.
Franchise Opportunity: To have 25 partnership
schools in 2011-12 session.
ROI: In a steady state, at 50 % capacity of the school,
the ROI usually ranges from 25% to 35%.
Break-even Period: Varies from town to town.
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Kaati Zone
Kaati Zone, started in September 2004, is owned by East West Ethnic Foods Private Limited. The idea was conceived by the founders as a brand of Indian quick service restaurants reaching out to customers both within India and abroad. The opportunity for an Indian fast food brand is huge and Kaati Zone plans to play a signifi cant role in this space. In the Indian
Quick Service Restaurant (QSR) concept Kaati Zone is the only organized player. There are 3 different formats including large high-street dining format, suburban outlets focusing on deliveries and take-away and pure take-away kiosks at airports or tech-parks. The company is being backed by Venture Capital Funds like Accel India, Draper Investment Company and other resources like Helion Venture Partners.
Franchise Facts
Investment: Large format: Rs 40-45 Lakhs
Suburban Outlets: Rs 25 Lakhs
Kiosk: Rs 8-15 Lakhs depending on location
Space Requirement: Large format: 1000-1200
sq. ft in a high footfall area
Suburban Outlets: minimum 800 sq. ft.
Kiosks: 250-300 sq. ft.
No. of Outlets: 12 company-owned outlets at
different locations in Bangalore
Franchise Fee: There is an up-front nominal
franchise fee plus a percentage of the revenue.
Agreement is typically for 8-9 years
Franchise Opportunity: Initially targeting cities
like Bangalore, Hyderabad and Chennai in
South and Pune and Mumbai in West
Pay-back Period: 2 – 3 years.
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Kodak
P N Raghuvir
Vice President- Marketing & Retail Printing, Kodak
Taking pictures is as widely appealing today as never before! The proliferation of traditional, digital and mobile camera devices has fuelled a true revival of photography. Millions of images are captured every second around the world and there is a huge opportunity in helping consumers print, move and manage those images. Kodak, the brand that has the global power to get people to print more, and print more creatively, has the network of Kodak Express Digital Solutions Stores that enable retailers to take advantage of the innumerous opportunities the digital era offers, overcome its challenges and drive growth. Kodak has agreements with Modern Trade players like Hypercity, Croma, Reliance Digital, SPAR etc. and is looking for franchisees to open shop-in-shop in these select formats in select cities.
Franchise Facts
Investment: Rs 15 Lakhs
Space Requirement: 80 – 150 sq ft
No. of Outlets: 10 franchised Inside Modern
Trade stores and over 1500 high street stores
Franchise Fee: Rs. 1 lakh
Franchise Opportunity: To open 50 shop-inshop
stores in one year
ROI: Depends on location and services offered
Break-even Period: within 3 years*
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Koochie
Roben Dass
MD, Koochie
Koochie, an indigenous company that creates state of the art outdoor playground equipment is a global brand with pan international presence in India, UAE, Morocco, Syria, Lebanon, South Africa etc. It provides world class playground equipment that meets all international standards in
terms of product quality, child safety and design aesthetics. Koochie systems are widely used all over by schools, public parks, builders, residential condominiums, and many public areas catering
to children. Koochie, in the past 4 years, has successfully completed numerous projects all across the country. The company’s target is to have 2 franchisees in metros and 1 franchisee in Tier 2 and 3 cities.
Franchise Facts
Investment: Koochie franchisee needs to pay a
refundable deposit of Rs 5 Lakhs and invest in
fast moving stocks that cost about Rs 25 Lakhs.
Space Requirement: About 300-450 sq. ft. for a
small offi ce and about 2000-3000 sq. ft. for the
warehouse to stock products.
No. of Outlets: Four company-owned outlets.
One each in Delhi, Mumbai, Bangalore and
Chennai
Franchise Fee: Refundable deposit of Rs 5 Lakhs.
Franchise Opportunity: Plan to have at least 20
franchisees by the end of year 2010
ROI: 25-30 %
Break-even Period: The break-even can be expected
within 4 months or as soon as the franchisee
makes the sales.
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Oriental Trimex
Rajesh Punia
CEO, Oriental Trimex
Oriental Trimex Ltd is almost 11 years old company engaged in importing and processing marble. The company is one of the leading importers of premium quality Natural Marbles mainly from Italy, Spain, Greece, Portugal, Turkey, Egypt, Iran, Indonesia, Sri Lanka and several more countries. Headquartered in Delhi, Oriental Trimex boasts of being the only processor of natural marble in the Delhi NCR. The product is preferred by well known architects, major corporates in the building and construction industry, hotels, hospitals, shopping malls, commercial, retail and residential projects. The company has also procured, processed and supplied marble to the major developers, contractors, hotels and institutional buyers in the northern region including the Delhi NCR, Southern region including Bangalore and Chennai, Eastern region including Kolkata and western region including Mumbai.
Franchise Facts
Investment: Rs 25 Lakhs.
Space Requirement: About 700-1200 sq. ft. plus
additional warehouse space of 1000 sq. ft.
No. of Outlets: Seven franchised outlets and 3
company-owned outlets
Franchise Fee: No Franchise fee. Refundable security
deposit of Rs 2 Lakhs.
Franchise Opportunity: To open 20 franchised
outlets across the country in one year
ROI: Up to 100%
Break-even Period: One year
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Sugar Box
Promoted by J S Foods, Sugar Box is a neighbourhood bakery, confectionary and a fast food joint all rolled into one. The menu at The Sugar Box includes over 400 fresh products including Cakes (Eggless, Regular and Shape Cakes in assorted fl avors), Pastries, Muffi ns, Doughnuts, Chocolates, Mousse, Breads, Pies, Tarts, Sandwiches, Burgers, Shakes, etc. All products are prepared by their Master Chefs at each outlet. The company already has outlets in Uttrakhand & Delhi – NCR region and is now venturing into two more self owned outlets in Chandigarh & Dehradun. The Sugar Box is now expanding through the franchise route and looking for capable and food enthusiastic entrepreneurs on a pan India basis.
Franchise Facts
Investment: Rs. 5-7 lakhs
Space Requirement: 700 sq. ft. to 1500 sq. ft.
No of Stores: 3 company-owned outlets
Franchise Fee: Rs. 3.5 Lakhs
Franchise Opportunity: To open 50 outlets by
the end of next year
Profi t Margins: About 30% to 50% depending on
the product mix
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Vengaboys
B K Khattar
MD, Vengaboys
Vengaboys (The Fashions Trends) is a division of Vengaboys Group for corporate and retail sales. The group company is associated with fashion products for the last 50 years and the core strength of Vengaboys is to provide lifestyle products blended with fashion trends. Vengaboys aims to rope in traditional outlets into organized retail by providing ambience of shopping mall and the products at the most competitive prices (prevailing in the open market as on date). In short, all the exclusive outlets will be having a hyper market concept for life style fashion products – watches, sunglasses, writing instruments, perfumes, leather accessories – wallets, purses, bag, fashion jewellery for men and women, and more than 500 products for gifting and corporate and institutional sales. Vengaboys will work on two business modules – Exclusive brand outlets and Non Exclusive (shop-in-shop) brand outlets. The company plans to fi rst appoint Master Franchisees for each state. Later the Master Franchisee in co-ordination with a Regional Manager, provided by the company at its own expense, will create an infrastructure and
locate franchisees in his respective state for both business modules.
Franchise Facts
Investment: Master Franchisee requires Rs
30 lakhs of investment initially exclusively in
stocks while sub-franchisees require about Rs
8-9 lakhs for exclusive stores and just Rs. 50,000
for non exclusive store format. All stocks will be
supplied by Master Franchisee
.
Space Requirement: Master franchisee needs
space of about 1000 sq. ft. The franchisee requires
space of 200-500 sq. ft. for EBO and about
20-100 sq. ft. for Non EBO.
No. of Outlets: Currently fi nalizing Master
Franchisees in Punjab, Delhi and Rajasthan
Franchise Fee: Nil
Franchise Opportunity: Plan to have 100 exclusive
outlets and about 1000 shop-in-shop outlets
in next 6 months.
ROI: Master Franchisee gets commission of 5
% on total sales from EBO and 22% from Non
EBO format. Franchisee gets 25% commission
on total sales from EBo and 22% from Non EBO
format.
Break-even Period: About 1-1 ½ years
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ETEN CA
Puneet Jhingan
Sr. Vice President, (Ideal) Educomp
‘ETEN CA’ is a premiere satellite-based CA coaching from Educomp. It is aimed at providing the most advanced, scientifi c and personalized coaching to all the CA aspirants. The highly
acclaimed faculty of the institute will impart training at your home town, via satellite at your nearest ETEN CA centers. Through ETEN CA, the students across the country experience a high quality, personalised teaching at much lower costs. Thousands of learners are already reaping benefi ts of getting trained by the best faculty. ETEN CA offers an exciting franchise opportunity to those who aspire to be a part of this rapidly growing business venture.
Franchise Facts
Investment: Rs 15 Lacs
Space Requirement: 1500 sq. ft.
No. of Outlets: 45 franchised outlets and 5
company-owned outlets
Franchise Fee: Rs 3-5 Lakhs depending upon
the location, renewal period is 3 years
Franchise Opportunity: To add 50 outlets in 1
year
ROI: 70%
Break-even Period: About one year
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